What's Buzzing

Here’s where you’ll find what people are talking about in the e-commerce world, product photography and more! Let our SnappyFlies tell you more and share what they know and what they found out.

22
Jul

Types of Product Videos for E-Commerce Marketing

The world of e-commerce is constantly changing and evolving. There has been an emerging trend of using product videos on product listings. Global marketplaces like Amazon and Taobao now allow merchants to include short videos in their product listings along with still images. Videos may seem daunting to some people but statistically, the benefits outweigh the efforts to make a...
24
Oct

Light Is Everything

Reflections of a budding product stylist-photographer Some months ago, we opened its doors to product styling. “FINALLY!” screamed my insides. Having done white background images for the past two years, I was hungry for something new. Some months in, I would not say I have mastered lighting, or creating gloriously sleek styled photos. Image Credit: Marianne Taylor After getting the...
17
Oct

How Styled Product Images Boost Your Ecommerce

Seeing is believing. This is a universal fact that applies to everyone for humans are known to rely most on their sense of sight. And so for ecommerce stores, the great importance of their product images cannot be over-emphasized. It is the make-or-break factor for the business. Product images has to be vividly displayed on the business website to first...
11
Sep

Product Photography: Telling the Right Product Story

Every product has a story, but how do you make sure that images are translating the stories correctly? With the growth of digital marketplaces, it gets increasingly difficult for brands to distinguish themselves from other competitors. More and more brands are choosing to do product shoots in-house, taking advantage of the easy accessibility to basic photography equipment such as smartphones....
21
Aug

Why You Should Invest In A Ghost Mannequin For Your E-Commerce Store

Are you an owner of a retail or eCommerce apparel store? If you’ve always been using traditional mannequin for apparel shoots, its time to move along. Ghost mannequin is a simple device that you should invest in. Also known as invisible mannequin, this simple device can dramatically increase the efficiency of achieving high quality product images quickly and accurately. Needless...
10
Aug

5 Ways to Fix Product Image Issues On Your Website

Product images are integral to earning trust from your audience. However, if you face issues such as blurriness, slow loading time or poor color turnout on your website, it is time to make some urgent corrections. However, it will be difficult to reap these benefits if your website currently faces the following product image issues: 1. Product images are not...
03
Aug

Why Margins Are Important in E-commerce Product Images

Size matters – if you are an eCommerce website owner, margins are absolutely essential to achieve consistent product images. Visually aligned images help attract buyers to your website and ensure a smooth shopping experience. While product specific information can help customers to gauge the size of your products, they do not allow customers to instantly recognize differences in size. Yes,...