Tag

Product Photography
24
Oct

Light Is Everything

Reflections of a budding product stylist-photographer Some months ago, we opened its doors to product styling. “FINALLY!” screamed my insides. Having done white background images for the past two years, I was hungry for something new. Some months in, I would not say I have mastered lighting, or creating gloriously sleek styled photos. Image Credit:...
17
Oct

How Styled Product Images Boost Your Ecommerce

Seeing is believing. This is a universal fact that applies to everyone for humans are known to rely most on their sense of sight. And so for ecommerce stores, the great importance of their product images cannot be over-emphasized. It is the make-or-break factor for the business. Product images has to be vividly displayed on...
11
Sep

Product Photography: Telling the Right Product Story

Every product has a story, but how do you make sure that images are translating the stories correctly? With the growth of digital marketplaces, it gets increasingly difficult for brands to distinguish themselves from other competitors. More and more brands are choosing to do product shoots in-house, taking advantage of the easy accessibility to basic...
03
Aug

Why Margins Are Important in E-commerce Product Images

Size matters – if you are an eCommerce website owner, margins are absolutely essential to achieve consistent product images. Visually aligned images help attract buyers to your website and ensure a smooth shopping experience. While product specific information can help customers to gauge the size of your products, they do not allow customers to instantly...
26
Jul

How Product Photography Affects Your Mobile E-commerce Business

Seeing is believing. When it comes to shopping through our small screens, nothing frustrates us more than grainy or blurry images when we zoomed them in. Shoppers can’t touch or see your products in real life, so they can only rely on high quality product images. Bad product images can break your mobile E-commerce business easily....
16
Jul

Having More Product Images Can Increase Sales

Websites, as well as users, are becoming more and more image-centric. Images can draw users’ attention and enhance their experience with your website. An eBay study looked at 6.8 million listings and found that sellers “with 2 pictures are 3% more likely to sell and are 3% more likely to sell with each additional picture added to...
29
Jun

Using Ghost Mannequin Photography for E-commerce

Ghost mannequin, also known as invisible mannequin, is commonly used by brands and retailers to give their product images a more professional touch. Unlike traditional mannequin, ghost mannequin can shoot obscured details. This comes in particularly useful when it comes to shooting more elaborate pieces such as blazers, dresses and shirts. Source Flat-lay causes your...
21
Jun

Studio of the Future – A Photo Studio Without A Photographer

The photographer doesn’t always have to be someone you hire. In the studio of the future, forget about having to go through the laborious process of having to book a studio, hiring a photographer and editing the images manually at the end. Depending on the type of product you are shooting, there are different equipment you...